Peta have a radical view of the world. Or so it seems now. Perhaps one day they will be the establishment. Stranger things have happened.
I was interested in this communication because it unequivically makes its point, but also engages in a user-friendly way. The traditions of shock and horror - blood splattering and confrontation wear thin over time. The audience becomes immunised from response, desensitised to the message. The same is as true for driver safety campaigns as it is for public health issues like AIDS/HIV.
Before you watch, I warn you that this video contains full frontal nudity. It's your choice to watch or not.
I was interested in this communication because it unequivically makes its point, but also engages in a user-friendly way. The traditions of shock and horror - blood splattering and confrontation wear thin over time. The audience becomes immunised from response, desensitised to the message. The same is as true for driver safety campaigns as it is for public health issues like AIDS/HIV.
Before you watch, I warn you that this video contains full frontal nudity. It's your choice to watch or not.
Comments
Post a Comment