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Showing posts from May, 2015

Let's reverse engineer engineering…

Michelle Dickinson is NanoGirl. She is a scientist and educator who has done wonders to promote an interest in the sciences in New Zealand and probably to a wider audience. She is young, attractive and more than willing to front for the cameras. She loves what she is doing and it shows. Recently she protested a New Zealand engineering firm's practice of objectifying women in their promotions in an irrelevant and sexist way. She was prompted to confront the issue by female students in her courses at the School of Engineering and is concerned that the imagery characterised an industry that discourages active participation by women in engineering. As a result of Nanogirl's campaign it begs the question about engineering as a term and how its application alters the perceptions of both young women and men when considering it as an educational pathway. I wonder if part of the issue isn't about framing - or reframing? Regardless of whether we are talking about males or

Elon Musk - The Sun King?

In my previous post I talked about Elon Musk as a visionary. If you had any doubts - watch this clip where he launches the Tesla battery pack for solar power. Reducing carbon emissions is crucial to having a sustainable future. Continuing to rely on fossil fuels isn't just moving the deck chairs around on the Titanic - it is the iceberg. Remember Steve Jobs' announcing the iPhone and it seemed like the second coming of Jeepers Cripes? You have to admire Musk's vaguely shambling, seemingly unrehearsed pitch. It's the content that wins the day. And one other thing. The technology behind the Tesla system is open source. Think about that. He's not simply launching a slick new thing for movie stars and the 1% to feel good about reducing their carbon footprint. He's making it accessible to virtually everyone. Amazing. There's more info here (and an interesting discussion thread). One point though - I wish he'd get a better tailor - the jacket did

What do you mean 'who is Elon Musk'?

Steve Jobs is dead. Bill Gates might as well be (he was always kind of boring) - in the realm of visionary world-leading people who is there to be inspired by? How about Richard Branson? Not really. He's a publicity hound for sure and he parlayed his restlessness into starting and collecting businesses under the quirky Virgin brand. But he's never really disrupted an industry with anything unique. There's people like Peter Thiel - one of the original investors in Paypal and Facebook - but, aside from being lucky and in the right place at the right time with some spare change he's hardly going to significantly change the world.  You get my drift?  Who is there that not only has ideas that no one else has and has the completely insane focus to make them happen? How about Elon Musk. No doubt you will have beard about him. He's often referred to as the prototype for Tony Stark (IronMan). He co-founded Paypal with Thiel, but unlike his Thiel he has gone on to