Self defeating habit

"Creativity can solve almost any problem. The Creative act, the defeat of habit by originality, overcomes everything." George Lois.

When you create something - and it works - there is a danger that complacency will settle in. If it worked - do it again and it will work again, right?

Well, maybe. I think you should consider everything you do as a kind of pipeline. What works now is terrific. It gives you the cashflow you need to sustain yourself for the process of creating you next big thing (and maybe a reserve - in case that doesn't work).

Don't let your creative arteries harden. I imagine a fashion designer reproducing last season's collection because it was a hit?

Don't be afraid to kill your 'babies'.

Hey, did Picasso stand still?


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