Liking the idea of Radiohead

My Online Marketing Presentation About Radiohead from iaintait on Vimeo.

Here's something interesting. Iain Tait is a co-founder of the British ad agency Poke. He says he is Creative Director cum Strategic Planner. I've snipped his presentation about how savvy Radiohead have been in their use of new media/social media to connect with their audience. The preso is pretty self explanatory (read Iain's post here). I like the simplicity of it and the added richness of including video. A nice counterpoint/compliment to the ideas Garr Reynolds talks about in Presentation Zen.

Also ironic that he talks about liking the idea of Radiohead without necessarily liking Radiohead. It's a similar thought to my own about how you don't have to like an idea to get some benefit from it. Agreeing isn't thinking.

On that note I was disappointed that I couldn't make it to the Idealog function where Kevin Roberts was talking. Like loads of people in advertising I am ambivalent about Mr Roberts - but he's a firebrand and some of his ideas get me thinking. I double-booked - said I would cook for my mother's 67th birthday party. There will , no doubt be other opportunities to catch up with KR's thoughts (and I guess the video will be up on the Idealog site soon), but you're only 67 once. Unless you're Hindu.

Comments

Addict-o-matic

A cool resource for you to try. Aggregates search topics from a number of sources. Thanks to Brand DNA (again) for the heads-up.

Johnny Bunko competiton

The Great Johnny Bunko Challenge from DHP on Vimeo . There's a young chap in Indiana, one Alec Quig , who has written to me about creating a career based on a polymathic degree, from which he has recently graduated. He's an interesting young man and his concerns about going forward in life are the anxieties we all face at crossroads in our lives when we are forced to make choices. Dan Pink's latest book The Adventures of Johnny Bunko: The Last Career Guide You'll Ever Need might help: "From a New York Times, BusinessWeek, and Washington Post bestselling author comes a first-of-its- kind career guide for a new generation of job seekers.There's never been a career guide like it.the fully illustrated story (ingeniously told in Manga form) of a young Everyman just out of college who lands his first job. Johnny Bunko is new to parachute company Boggs Corp., and he stumbles through his early days as a working stiff until a crisis prompts him to find a new job. St

Shoulders of giants

"A failure is a man who has blundered but is not able to cash in on the experience." "Life is just one damned thing after another." (Both from Elbert Hubbard - look him up on the wikipedia . If it's wrong - change it)

ThoughtSpurs

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