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Apple Design


"It’s a shocking statement for a CEO to say publicly, as Steve has, that the goal of a company isn’t to make money, it’s to make great products…" Jonathan Ive


Any design is only as strong as its weakest element. Much as I love the design of apple products, over the years I have become increasingly frustrated by the poor quality of the hardware.

My MacBook Pro is an essential part of my work and life. Without it I am disconnected, unable to write and design - high and dry, really. Little things can knock me out of the game. At the moment the optical drive on my machine has given up the ghost. Won't slurp up the disk media. It is about six months old. I have been delaying returning it to the store it came from to get a repair because the turn around time will inevitably be linger than is acceptable.

Now the power supply has failed (as I guessed it would, because it is routinely the weakest link). Much as I love the magnet that prevents the machine from being pulled to the floor by accident (I have written off two screens using that method in the past), the wire in seems vulnerable - possibly because it is inevitably twisted or contorted when the power supply is from the right hand side of the unit. My suggestion would be to put an input on both sids, so the cable doesn't have to turn back on itself.

So, I guess I have to go and make my warranty claim. Luckily I have my old faithful on standby and data backed up.

Could be worse, I suppose.

And, don't get me wrong - these are just niggling things. Apple are to be lauded for their design. Jonathan Ive is a legend in the design world and Steve Jobs must be the patron saint.

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