It's not about the bike

I tried to read Lance Armstrong's book It's not about the bike but had to give up. It was agonising. While I have enormous respect for Armstrong's achievements his ego build up in my mind like lactic acid in the thighss of a lesser athlete on a hill stage of the Tour de France. Still, Mr Armstrong qualifies as The One & Only. I doubt we'll every see another cyclist as accomplished anytime soon. Overcoming cancer alone would be a personal achievement enough, but winning the Tour seven times is incredible.

The media property I created called Eating Well won a marketing award on Thursday night. I was very proud of the efforts of the team at BrandWorld who have sold the product so well and that the judges suggested we enter all of the products in our portfolio next year.

Development of Idealog, the magazine I am working with HB Media to have live by December is progressing very well. It has been well received by sponsors and advertisers. The core concept of cross-pollination is working well for us. More follows.

How about this (from an article on 60 minutes):

Comments

Why billboards must go.

The problem with billboards and advertising in public places is they are an invasion of privacy. Unlike magazine, tv, radio (etc) advertising you cannot choose to turn it off or avoid it. Nor does it offer anything in return. It is a medium that offers no benefit or advantage to the person it is inflicted on. At least television ads subsidise the programming. Without doubt some billboards are entertaining - I thought the anti GE poster for short lived MADGE activist group was particularly good. But most are rubbish. Literally. Badly executed. Nothing important to say. The debate has led to a great deal of hysteria - mostly from people with a vested interest in perpetuating the deployment of hoardings. Perhaps the idea that the issue at stake is 'property rights' is the creepiest. If you own a building you have every right to plaster anything you like on its external surfaces. Is that an antisocial point of view? I think so. In the UK you could have an ASBO slapped on you for si...

Go figure

Took my daughter shopping tonight. We had dinner out. Got back home late. She laid her new clothes out in neat rows so she could choose what to wear for tomorrow. She's 5. I see her just every second weekend. How can such incredible errors of judgement (marrying my daughter's mother) result in such a wonderful little human being? Go figure

Johnny Bunko competiton

The Great Johnny Bunko Challenge from DHP on Vimeo . There's a young chap in Indiana, one Alec Quig , who has written to me about creating a career based on a polymathic degree, from which he has recently graduated. He's an interesting young man and his concerns about going forward in life are the anxieties we all face at crossroads in our lives when we are forced to make choices. Dan Pink's latest book The Adventures of Johnny Bunko: The Last Career Guide You'll Ever Need might help: "From a New York Times, BusinessWeek, and Washington Post bestselling author comes a first-of-its- kind career guide for a new generation of job seekers.There's never been a career guide like it.the fully illustrated story (ingeniously told in Manga form) of a young Everyman just out of college who lands his first job. Johnny Bunko is new to parachute company Boggs Corp., and he stumbles through his early days as a working stiff until a crisis prompts him to find a new job. St...

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